Earlier this morning (June 6), Zayn Malik took to his social media channels to tease a 10 second video clip of the campaign for his second addition to the Zayn x Versus Versace line. Malik was announced as the creative director for the Versace capsule collection back in October, dropping his collection worldwide in May 2017 where «a percentage of the net proceeds from the collection were donated to charity». Now the former One Direction singer is back, working alongside Donatella Versace, to launch a follow-up collection that will drop June 19, according to the musician’s latest Instagram post.
The clip features Malik in a hoodie with ‘Versus’ written across the back, incorporating edgy black leather pieces and black heels featuring a large buckle around the ankle.
«For me, Versus has always been about bringing together the worlds of fashion and music. From our first ever Versus shows in New York in the 90s, we had bands playing and a crowd of club kids rather than the usual fashion audience,» Donatella Versace, Chief Designer and Vice President of Versace, told Billboard Style in an exclusive interview back in October. «Music and fashion are even closer than ever. It feels like they are almost the same thing. As soon as I met Zayn, I knew that I wanted to work with him in some way.»
The singer’s girlfriend, Gigi Hadid — who helped Malik score the Versace gig and shot the intimate photos for the SS17 campaign — isn’t the collection’s only fan. Versus has been popular among celebs like Ariana Grande, Dua Lipa, Hailee Steinfeld and Kendall Jenner.
This article was originally published by: Billboard
